The RICOH Way represents our values. It is the basis of  our business plans, our approach to quality assurance, our CSR.

Founding Principles

Kiyoshi Ichimura formulated the Ricoh Group’s Founding Principles in 1946. They define how we should conduct our business at RICOH, and encourage us to constantly improve and contribute to the wellbeing of all stakeholders, including our families, customers, and society at large.

Mission, Vision, and Values

Mission Statement   
At the Ricoh Group, we are committed to providing excellence to improve the quality of living and to drive sustainability.
Vision Statement   
To be the most trusted brand with irresistible appeal in the global market.
Values Statement   
To be one global company, we must care about people, our profession, our society, and our planet. We must dedicate our winning spirit, innovation and teamwork to sharpen our customer centric focus, and we must also commit to the highest standards of ethics and integrity.  
RICOH Brand Benefits 

Brand Statement

Our sincerity and passion for the RICOH Brand Benefits of harmonizing with the environment, simplifying life & work, and supporting knowledge management, help people move their ideas forward.

RICOH Brand Benefits

Harmonize with the environment
Contributing to global environmental protection through Ricoh products and services. Also helping customers reduce their eco-foot print.

Simplify your life and work
Anyone can enjoy the functionality and efficiency of Ricoh products and services.

Support knowledge management
We support the customer's value creation process by streamlining and facilitating knowledge sharing. We pass on our own operational, structural know-how to customers.


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